For the 2012 model year, Aston Martin launched the Virage. In terms of both sportiness and price, this model sat right in the middle of the DB9 and the flagship DBS. The Virage's V-12 engine was identical to that of the 2012 DB9 except with 20 more horsepower (20 less than the DBS). Other additions included Carbon Ceramic Brakes, different bodywork, sportier suspension tuning, and special interior trim elements. One could purchase this model starting at approximately $210,000.
For the 2013 model year, Aston Martin discontinued the Virage. Its replacement? The 2013 DB9, which has moved upmarket in terms of content. With the exception of new trunklid spoiler, the Virage's styling was essentially transplanted to the DB9. This includes everything from rims to lighting. Except from the rear (trunklid and badging), it is impossible to tell the difference between the two. Inside, the Virage's special leather pattern and switchgear are now standard fitment on the DB9.
Mechanically, the 2013 DB9 surpasses the Virage. While the DB9 now too gets Carbon Ceramic Brakes (expensive!), the DB9's updated V-12 is now far superior to the Virage's. Using many of the upgrades developed for the new Vanquish, the DB9's engine now makes a not insignificant 40 hp and 14 lb-ft more than its old engine. Compared to the Virage, thats 20 hp and 37 lb-ft more!
It is no surprise that Aston has ended production on the Virage considering the DB9 has closed the small gap in the lineup where the Virage once slotted. What is a surprise though is the '13 DB9's price. Despite the upgrades, there is no increase in price. COMPARED TO THE VIRAGE, the DB9 represents a great value with its starting price $25,000 lower. As such, all of those customers who purchased a Virage within the last year must be pretty upset. While they do have a more exclusive car, Aston Martin has completely ripped them off!
